TLL launches its mobile friendly dating site
On July 4th ThaiLoveLines launched its mobile site to cater for a massive surge in smartphone use among Thai women in Thailand and its international customers. 'In the last 12 months 67% of our users have been on mobile,' says Pranom Inthakhenee, TLL's marketing manager from TLL's headquarters at Muang Thong Thani in Bangkok.
The new design also involves an upgrade to the ThaiLoveLines desktop version. This is the first major redesign of the site since it launched over 10 years ago. 'We have deliberately retained the same look and feel and I'm glad to report that the new look TLL has received a 27% bump in it's first two weeks of interaction to the end of July,' says N/s Inthakhenee.
The new mobile design allows users to send and receive email, Chat Online and read TLL's dating news stories all comfortable and easily from the smallest smartphone to tablets while also improve the desktop view. The new design took 12 months to impliment and has been tested on all models and devices of smartphones, tablets and desktops so as to give all uers an optimal view.
ThaiLoveLines was created by two Irish men in 2005 following a trip to Thailand and was launched officially in 2007. Today the website has over 350,000 users registered worldwide, has sold over 500,000 Premium memberships and created over 150,000 relationships.
AtlanticThai network - improved platform
ThaiLoveLines operates as part of a network that includes an internet radio station and news outlets operated by AtlanticThai Internet Co. Ltd. in Bangkok. The company is focused on improving the dating, entertainment and news platform with a view to stronger engineering, better facilities and possible expansion into other markets. |